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Welcome to my portfolio! My name is Laís Mota,  I'm a Brazilian designer and creative director.

Here are the best jobs I've create during my career.  Enjoy it ;)

Professional with over than 8 years of experience in the areas of Design, creation and digital acting both as an Art Director and Digital designer, with knowledge in the following activities:

• Creation of visual concepts and Key visuals;
• Creation and development of visual identity and brands (styleguides and brandbooks)
• Creation of Layouts for landing pages and responsive design in addition to prototyping the interface;
• Briefing analysis; benchmark research, defense of proposals;
• Deployment of materials on digital media in different formats (social networks, media, e-mails);
• Motion design;
• Directing junior designers to develop technical skills;
• Closing files for printing.


• Implementation of stylesguides for consistency across digital and offline channels.
• Creation of key visuals and developments for high performance promotional campaigns that increased the number of clicks on pages.
• Participated in the competition of the Impala and Boticário brands with the creation of materials+insights which resulted in the gain of a new client for the agency.
• Positioning the brand in the digital environment through visual elements to translate the modernity and relevance that the brand conveys to its consumers in online retail.

I have domains in the tools of the adobe package: photoshop, Illustrator, indesign, after effects, adobe XD; Figma and keynote. Advanced English level and intermediate Spanish.

I have a degree in Graphic Design with an emphasis on typography from Universidade Anhembi Morumbi and I am currently studying a specialization in branding at Brandster.

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