The proposal of this whole project was to create a Brand and visual identity for the Vet clinic Amipets to represent all the things they do for their clients.
The communication needed to be enjoyable and creative for when the Clients visit the
Clinic with their pets, they feel comfortable and come back as soon as needed.
The brand was created from the main animals cared for by the Clinic. The characteristics in common the pets are the paws, ears, and muzzle, so I Brought a visual way to the name Amipets.
The colors, assets, and Typography have made a solid Visual identity and could be applied in several formats according to their needs.
See below the complete job : )
Creative direction, design and Motion by Laís Mota